Advanced mobile fraud detection using device fingerprinting is a powerful tool that allows businesses to identify devices and activities that are not in line with normal behavior. However, it must be used in conjunction with additional data points and other fraud prevention tools to be effective. Otherwise, you risk rejecting legitimate buyers and letting criminals slip through the cracks.

Advanced mobile fraud detection using device fingerprinting of device fingerprinting is to analyze unique attributes that distinguish one device from another—for example, screen resolution, operating system, plugins installed and other hardware characteristics. The collected information is then turned into a unique identifier that can be used to identify the device in future interactions. This enables security and fraud teams to track and blacklist devices known to engage in fraudulent activity and prevent unauthorized access.

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Unfortunately, fraudsters can use a variety of tactics to subvert device fingerprinting solutions. For example, some use remote access trojans (RAT) to hijack victims’ devices and gain unauthorized access to their accounts. Others factory reset their phones to create multiple profiles, making it difficult for fingerprinting technologies to detect them. And finally, criminals can even buy stolen device IDs on dark web marketplaces and use emulators to mimic the characteristics of a real user’s device.

While these and other threats are commonplace, the threat landscape continues to evolve. As a result, new and emerging fraud attacks continue to challenge traditional fingerprinting solutions. That’s why it’s important for businesses to invest in a multi-layered defense that combines device intelligence with other strong fraud detection signals.